Junior Methods Workshop: Content Analysis: How to Collect and Analyze Media and Other Qualitative Sources of Data

Dr. Alison Denton Jones

This workshop will introduce students to some of the multitude of ways that researchers make use of media (including newspapers, television, and websites) as sources of data. Topics covered will include: what sorts of questions can you ask and answer using media sources? How can you collect or access existing collections of qualitative data to answer your research question? What are some ways of analyzing qualitative data (including quantitative and qualitative methods of content analysis, as well as techniques of visual representation)? Students should come prepared to discuss their research interests.